Author : Charif Lona

University : Mackintosh School of Architecture, Glasgow School of Art

Status : MArch, 2014

Advisor : Mark  Baines

Title : Fun Factory | The Factory of Human Pleasure

Fun Factory offers a psychological and physical fun [ space ] which reflects on an experience integrated in different levels of the city. From underground, ground level, city street level, city level to upper city level, this physical, yet non-physical [ space ], allows individuals to re-think their culture, combine the context of various fun places with mathematical features, juxtapose the palace facade of existing building and site, and to reflect the imagery of pleasure and pain through the expression of new infrastructure for new meaning of play.

The design emphasizes the [nonverbal] nature of this language, and the sensibility in architecture to revitalise the old Glasgow Tobacco Warehouse and derelict facade of William Whitely warehouse; to [re-unify] the disconnection of two city blocks. This in between space becomes a place where individuals are free to explore and re-define what it means to have fun and be free; a [ space ] of social participation where every life in the city after work will be creatively motivated. FUN FACTORY also attempts to bring family activity back to city center where commercial use and conviviality is predominant.

This research explores the flexibility and adaptability based on the idea of fun in context of the rigidity of ‘9 to 5’ culture and life after work, raising the question about [ cultural ] attitude towards the different forms that a place of enjoyment can take in the context of  social/urban environment. The word play, that one first comes to define during early childhood, evokes endearing memories which can be easily retrieved by the feeling alone.  This imaginary world, that we once created as children, can be re[created] in the FUN FACTORY. This word and the search of its true meaning can always be questioned, changed, recycled. Through this cultural yet cognitive process, the playground of the city itself becomes a place of play.


S//A : What’s the most important aspect of this project that we should be aware of?
Charif Lona_ Taking the opportunity to help one define their own meaning of ‘place of pleasure’.

S//A : What other fields outside of architecture interest you?
CL_ Art, design, Culture, Religion, Psychology, Photography, Fashion, Music, Poetry, Folktale… A lot of these have inspired and motivated me in many ways.

S//A : Most important thing you learned in architecture school?
CL_ Finding the balance between imagination and reality. However working as a group with my talented classmates was the big bonus.

S//A : Describe your dream project
CL_ My dream isn’t the project but working with a diverse group and embarking on a hybrid process; working in a cross-disciplinary collaboration that can produce a design result in which helps the world in a positive way.